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Product Marketing Manager

Company: VirtualVocations
Location: Kalamazoo
Posted on: October 29, 2024

Job Description:

A company is looking for a Product Marketing Manager to drive growth and shape the future of industry-specific business applications.



Key Responsibilities

Define and execute a product and industry marketing strategy
Create and deliver compelling marketing campaigns and sales enablement tools
Lead product launches and build a library of customer use cases


Required Qualifications

Bachelor's degree in marketing, business, or a related field
5+ years of experience in product marketing for B2B software, preferably ERP and SaaS/Cloud
Proven experience in storytelling and strategic marketing
Strong collaborative skills with cross-functional teams
Project management experience in a fast-paced environment

Keywords: VirtualVocations, East Lansing , Product Marketing Manager, Executive , Kalamazoo, Michigan

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